MAC Wk 1-1: Reading Post -- COPYRIGHT INFO

The reading material for week one in the Media Asset Creation class was extremely thought provoking.  Mastering the rudiments of copyright law is essential for teachers because we need to know how to create and share media that often includes examples from communal sources. Copyright law, though necessary to protect intellectual property, presents a problematic scenario when coupled with the need to pass on culture and social issues through media.   The definition of copyright is the exclusive legal right to reproduce, publish, sell, or distribute the matter and form of something (Webster).  Getting an understanding of what cannot be copyrighted is also important.  Things such as, titles, names, short phrases, improvisations, unrecorded songs and dances, and common property items cannot be copyrighted.  In addition, ideas cannot be copyrighted; however, the forms that the ideas take can be copyrighted, including: books, photographs, musical compositions, works of art, computer software, architectural designs, plays, films, movies and dance.  The historical context of copyright provides an interesting look at the progression of the law that was enacted to protect individuals and companies that produce original works.  Going from a few years to a lifetime plus 70 years or 100 years for a company has provided a great deal of private protection; however, it has also created a slow down on material to enter the public domain.   Therefore, gaining an understanding of 'Fair Use' principles and 'Creative Commons' use is essential for teachers.  This information will enable us to pass on information and build materials that may be  more compelling and engaging for our students through the thoughtful, fair use of copyrighted material.            Reference:     http://www.merriam-webster.com/dictionary/copyright